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T-Series YouTube Channel Stats

@tseries IN Strong surge (+1036%) Updated

T-Series (@tseries) is a YouTube channel from India created on March 13, 2006. As of October 2026, the channel has 315M subscribers, 358.15B total views and 27,270 videos. T-Series uploads about 16.7 videos per week, and its videos average 1.33M views with a 0.71% engagement rate.

Music can change the world". T-Series is India's largest Music Label & Movie Studio, believes in bringing world close together through its music.

For over thirty years, we’ve been more than a label. We’ve been listeners archeologists of emotion, digging in every corner of India, collecting stories and music in all forms told in all Indian languages.

And we believe that the language of the heart doesn’t need translation. It only needs a stage. So this is our stage. Yours and ours.

All music lovers who believe in the magic of music, come. Join us. Live the magic with T-Series.

T-Series Channel Stats & Performance Metrics

Subscribers
315M
315,000,000
Total views
358.15B
358,146,647,216
Videos
27,270
Uploaded in total
Avg views per video
1.33M
Across 866 long-form videos
Engagement rate
0.71%Likes and comments per view
Upload frequency
16.7 / weekLong-form, last 12 months
Channel age
20 yearsSince March 13, 2006
Views to subscribers
0.42%Avg video views / subscribers
Data from the YouTube Data API. Engagement and averages are calculated by YTGrowAI.

T-Series Views & Upload Growth

Views earned by videos, grouped by the time they were published. Based on 866 long-form videos published since Apr 2026.

Each bar counts the total views of every video uploaded in that period, so older bars keep growing as those videos keep earning views. Channels that upload many videos a day show a shorter history here.

Best Videos by T-Series

The most watched, most liked and newest long-form uploads. Shorts are not included.

All T-Series Videos

Search and sort every long-form video we analysed for T-Series.

T-Series Upload Schedule & Content Insights

Uploads on Friday earn the highest average views. Videos in the under 5 min range perform best. Times are in UTC.

Upload day of week

Number of uploads and average views per video. Most videos go live around 1 PM UTC.

Sunday
87 · 1.38M
Monday
121 · 968.7K
Tuesday
144 · 1.17M
Wednesday
145 · 986.5K
Thursday
151 · 1.2M
Friday
115 · 2.53M
Saturday
103 · 1.3M

Video length

Average views by video length. Average runtime is 11:58.

Under 5 min
662 · 1.55M
5 to 10 min
124 · 606.5K
10 to 20 min
20 · 222.3K
20 to 40 min
16 · 374K
Over 40 min
44 · 1.01M

Title patterns

How T-Series writes video titles.

Average title length92 characters
Titles with a number39%
Titles with a dollar amount0%
Titles that ask a question0%

Performance by year

Uploads and views by publish year.

YearUploadsTotal viewsAvg views
20268661.15B1.33M

Most used video tags

Tags T-Series uses most often across its videos.

tseries856tseries songs831hindi songs734hindi song688new hindi songs662hindi songs bollywood650song645romantic hindi songs632latest hindi songs630hindi song status629bollywood romantic songs612bollywood latest songs596bollywood dance songs384arijit singh songs51romantic songs40

Channel keywords & topics

Keywords set in the channel settings and the topics YouTube assigns.

Music of AsiaMusicPop musicFilm t-seriestseries songshindi songsnew songsongarijit singh songsbollywood songslatest hindi songsjubin Nautiyalbhushan kumarbollywoodarijit singhpritamyo yo honey singh songst series songsbadshah songsnew hindi songsshah rukh khanshahid kapoorranbir kapoorsalman khanbobby deolaamir khanyo yo honey singh songsyo yo honey singh

About T-Series YouTube Channel

  • T-Series is India’s largest music label and a major film studio, operating as Super Cassettes Industries Private Limited and known for music, films, and digital content.
  • The company was founded by Gulshan Kumar in 1983 and is now led by Bhushan Kumar, with Krishan Kumar also involved in the business.
  • T-Series’ YouTube channel is a high-volume publishing machine for Indian music, film trailers, lyrical videos, audio tracks, and regional-language releases.
  • The brand is based in Mumbai, India, and its channel focuses on Indian pop, film music, and music across many languages.
  • T-Series describes itself as a platform for music from across India, with a long history of recording, releasing, and promoting entertainment content.

How T-Series Grew: Story and Strategy

  • T-Series began in 1983 as a cassette-and-music business founded by Gulshan Kumar, building a catalogue that later became a major advantage online.
  • The company’s shift from physical music to digital distribution gave it a huge back-catalogue to upload once YouTube became central to music discovery.
  • Its YouTube channel launched in 2006, then began active uploads in the 2010 period, creating a long runway for subscriber growth.
  • T-Series scaled by posting a constant mix of songs, trailers, full videos, shorts-style clips, and regional content rather than relying on a single format.
  • Film marketing became a major growth engine, with trailers and song launches turning theatrical campaigns into high-view YouTube events.
  • The channel’s strategy of serving many Indian languages and genres helped it reach audiences far beyond one film or one region.
  • Frequent releases and strong SEO-friendly packaging made T-Series a default destination for Hindi and regional music search traffic.

Why T-Series's Top Videos Went Viral

  • VAARI JAAVAN (Full Video)| Dhurandhar The Revenge| Ranveer Singh| Shashwat Sachdev,Jyoti N,Jasmine S worked because T-Series pairs a star-driven launch with a clear film tie-in, giving fans a direct reason to click.
  • Dhamaal 4 (Trailer): Ajay Devgn, Arshad W, Riteish D, Jaaved J| Indra K| Bhushan K, Ashok T succeeded because trailers from recognizable franchises bring instant curiosity, especially when the title clearly signals comedy and a sequel.
  • Dragon Glimpse - Hindi | NTR | Anil Kapoor | Rukmini Vasanth | Ravi Basrur | Prashanth Neel performed well because the packaging combines multiple major names, a language tag, and a teaser-style format that creates anticipation.
  • These top videos show T-Series’ formula: big names first, film context second, and emotionally or commercially strong music hooks last.
  • The channel benefits from content that can travel across fan bases, including star cast, music director, and regional-language audiences.

T-Series's Content Strategy

  • T-Series publishes a broad mix of full songs, audio releases, trailers, lyrical cuts, and high-resolution music videos.
  • The channel uses title-first packaging with artist names, film names, and format labels like Full Video, Official Video, Trailer, and 8K Video.
  • Thumbnail strategy likely emphasizes star faces, colorful film stills, and easy recognition in search and recommendations.
  • The upload rhythm is very frequent, which keeps the channel visible across many releases and calendar cycles.
  • T-Series treats film promotion as a content series, with songs, teasers, and trailers working together around one title.
  • Regional and multilingual releases help the channel serve broad Indian music demand rather than a single niche.

Who Watches T-Series

  • Fans of Hindi film music who want official songs, trailers, and new releases from a trusted label.
  • Viewers across India who follow regional-language music in Telugu, Tamil, Punjabi, and other languages.
  • Movie audiences who use T-Series for trailers, teasers, and launch-week promotion.
  • Music listeners who prefer official uploads over reposts because the channel is reliable and easy to search.
  • International viewers looking for Indian pop, film songs, and high-production music videos.

T-Series Timeline: Key Milestones

The moments that shaped the channel.

  1. 1983Gulshan Kumar founded T-Series as a music company in India.
  2. 1997Bhushan Kumar took control of T-Series after Gulshan Kumar’s death.
  3. 2006The T-Series YouTube channel was created.
  4. 2011The channel began active uploading on YouTube.
  5. 2014T-Series had already become India’s largest music record label.
  6. 2018T-Series became the first YouTube channel to pass 100 million subscribers.
  7. 2019T-Series overtook PewDiePie in the subscriber race and became a global internet headline.
  8. 2020The channel passed another major global subscriber milestone and remained the world’s leading music channel.
  9. 2026T-Series continued as one of YouTube’s most-watched and most-subscribed channels with a massive daily upload pipeline.

T-Series Strengths & Growth Opportunities

Strengths

  • Massive catalogue and long publishing history.
  • Strong brand recognition across India and globally.
  • High-frequency uploads keep the channel in constant circulation.
  • Cross-language, cross-genre coverage widens audience reach.

Opportunities

  • More playlist curation by mood, language, and artist to improve discovery.
  • Stronger storytelling around legacy catalogue and anniversary releases.
  • More behind-the-scenes, artist-centric, and making-of content to deepen engagement.
  • Better packaging for global audiences with clearer translations and context.

Brand Collaboration Potential of T-Series

  • Brands can use T-Series for mass reach across music fans, film audiences, and multilingual Indian viewers.
  • New launches can be integrated into song videos, trailer placements, or themed music campaigns.
  • Consumer brands can sponsor playlist series, festival music hubs, or artist-led promotions.
  • Entertainment and lifestyle brands benefit from T-Series’ ability to create premium, star-heavy launch moments.
  • The channel works well for India-wide campaigns that need both scale and cultural relevance.

YouTube Channels Similar to T-Series

Creators with comparable formats and audiences.

Zee Music CompanyAnother major Indian music label channel with heavy film-music output and wide-language distribution.
Sony Music IndiaComparable large-scale music label channel with mainstream Indian music releases and artist-driven promotion.
Saregama MusicHistoric Indian label with a large catalogue and strong presence in film songs and regional music.
Tips OfficialA major Bollywood and regional music channel that also uses song launches, trailers, and catalogue publishing.
Wave MusicLarge Indian music channel focused on regional-language songs and high-volume uploads.

Frequently Asked Questions About T-Series

How many subscribers does T-Series have?

As of October 2026, T-Series has 315,000,000 subscribers on YouTube (315M). YouTube rounds public subscriber counts, so the exact number can differ slightly from what you see on the channel page.

How many views does T-Series have in total?

T-Series has received 358,146,647,216 total views (358.15B) across 27,270 public videos. That works out to roughly 13.13M lifetime views per upload, including Shorts.

How many videos has T-Series uploaded?

T-Series has uploaded 27,270 public videos. We analysed the latest 1,500 uploads: 866 were long-form videos and 634 were Shorts, which are excluded from the averages on this page.

When was T-Series created on YouTube?

The T-Series YouTube channel was created on March 13, 2006, so it is 20 years and 8 months old.

Where is T-Series based?

T-Series lists India as its country on YouTube.

What is the average number of views per video for T-Series?

Videos on T-Series average 1,332,755 views (1.33M), with a median of 104K views per video. The average is 0.42% of the subscriber count, which shows how much of the audience watches each upload.

What is the engagement rate of T-Series?

T-Series has an engagement rate of 0.71%, calculated by YTGrowAI as (likes + comments) divided by views across 866 long-form videos. This is our own calculation from public data and not an official YouTube statistic.

How often does T-Series upload new videos?

Over the last 12 months T-Series has published 866 long-form videos, which is 16.7 videos per week. Most uploads go live on Thursday, and Friday uploads have earned the highest average views.

What is the most viewed video on T-Series?

The most viewed video on T-Series is "VAARI JAAVAN (Full Video)| Dhurandhar The Revenge| Ranveer Singh| Shashwat Sachdev,Jyoti N,Jasmine S" with 81,295,242 views, published on Apr 17, 2026.

What is the latest video from T-Series?

The most recent long-form upload we found is "Main Na Raha Mera (Full Audio): Adhyayan Suman | Divita Rai | Arijit Singh | Rahul Nair", published on Oct 5, 2026, which has 64,837 views so far.

Is T-Series growing or declining?

T-Series currently shows a "strong surge" pattern. Its 10 newest settled videos average +1036% views compared with the 10 videos before them. Momentum can swing quickly, because one viral video changes the average.

What video length works best for T-Series?

T-Series videos in the under 5 min range earn the highest average views. The channel's average long-form video runs about 12 minutes.

Who runs T-Series?

T-Series is run by the Kumar family business, with Bhushan Kumar widely identified as the current head of the company and Krishan Kumar also involved in leadership. T-Series is the public-facing name of Super Cassettes Industries Private Limited, the Indian music label and film studio founded by Gulshan Kumar. The YouTube channel itself is operated by the company’s media team, not by a solo creator. Public reports describe T-Series as a large organization based in Mumbai with a dedicated digital publishing operation behind its channel.

What is the real name of T-Series?

The real company name behind T-Series is Super Cassettes Industries Private Limited. T-Series is the brand name used for its music label, film studio, and YouTube presence. T-Series began as a cassette and music business in India before expanding into films, digital releases, and large-scale content publishing. The channel name is what viewers see on YouTube, but the underlying business identity is the corporate entity Super Cassettes Industries Private Limited. That distinction matters because T-Series is both a media brand and a registered company.

When was T-Series founded?

T-Series was founded in 1983 by Gulshan Kumar. Public profiles and company history describe T-Series as starting in the early 1980s as a music and cassette business before becoming a major Indian entertainment company. That founding year is central to the T-Series story because it explains how the brand built a huge library long before YouTube existed. The company later expanded into film production and digital publishing, while the T-Series name remained the public identity for music fans and movie audiences.

How did T-Series become so famous?

T-Series became famous by building a massive catalogue of Indian music, then using YouTube to scale that library to a worldwide audience. T-Series had decades of songs, film tracks, and regional releases that translated well into online discovery. The channel also benefited from frequent uploads, big film launches, and strong search-friendly packaging. Over time, T-Series became known for turning each movie release into a content event. The brand’s size, consistency, and deep ties to Indian music made T-Series one of the most recognizable entertainment channels online.

What is the biggest video on T-Series?

Among the most viewed videos on T-Series, the top item listed is VAARI JAAVAN (Full Video)| Dhurandhar The Revenge| Ranveer Singh| Shashwat Sachdev,Jyoti N,Jasmine S. T-Series often sees its biggest uploads come from film songs, trailer-linked music, and star-heavy launches because those formats attract both fans and search traffic. The exact ranking can change as views grow, but T-Series’ biggest videos usually combine a major cast, a clear film title, and a music-first presentation that encourages repeat viewing.

What is the upload schedule on T-Series?

T-Series uploads very frequently, with the channel’s current rhythm described as about 16.7 videos per week. That pace makes T-Series one of the most active major entertainment channels on YouTube. The schedule usually includes songs, trailers, official videos, teasers, and audio releases spread across different languages and film campaigns. T-Series uses this high-volume pattern to stay present in recommendations and search results. For viewers, that means T-Series is not a once-a-week channel; it is a near-daily publishing operation.

What are the best T-Series videos to watch first?

A good starting point on T-Series is to begin with its most viewed songs and trailer-linked launches, because those show the channel’s main strengths. T-Series is especially strong in full music videos, high-profile film teasers, and regional-language releases. Watching the biggest uploads gives a quick sense of how T-Series packages star power, music, and film promotion together. New viewers can start with the channel’s top songs, then move to trailers and official audio releases to understand why T-Series dominates Indian entertainment on YouTube.

Is T-Series involved in any controversies?

T-Series has faced public debate over topics such as copyright, piracy, and the competitive attention generated by its YouTube growth. T-Series is a massive music and film company, so its catalogue ownership and aggressive publishing strategy have naturally attracted scrutiny. The brand also became famous globally during the subscriber race with PewDiePie, which brought intense public attention to T-Series and its dominance on YouTube. These controversies did not stop T-Series from growing, but they helped make the channel one of the most discussed names on the platform.

What channels are similar to T-Series?

Channels similar to T-Series include other large Indian music label channels such as Zee Music Company, Sony Music India, Saregama Music, Tips Official, and Wave Music. These channels are comparable because they all publish songs, film content, audio releases, and promotional videos at scale. T-Series stands out for its enormous volume and its mix of Bollywood, regional music, and film marketing. If someone likes T-Series, these similar channels are good places to explore more Indian music and movie-related uploads.

Explore More YouTube Channel Stats

Compare T-Series with other channels we track.

Statistics come from the public YouTube Data API. Engagement rate, averages and trend labels are independent calculations calculated by YTGrowAI and are not official YouTube metrics. Shorts are excluded from averages. Background information is AI-assisted and based on public sources, so verify important facts before relying on them.

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